AMB Selfie Street: Future-Proof Retail in a Digital World
In the age of e-commerce, physical retail needs to be more than transactional—it must be experiential. AMB Selfie Street embraces this change with open arms. The AMB Group owner designed the space to include lifestyle-driven experiences: Instagrammable architecture, outdoor events, food pop-ups, and curated brand activations. The integration of tech-enabled features and Wi-Fi-friendly zones keeps the project relevant to today’s digital-savvy crowd. Selfie Street represents the future of Indian retail—adaptable, vibrant, and visionary.